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Wine critics are like lavatory paper (a revisit)
Soft, strong, and very, very long. No, not really. But they are just as effective as loo roll at selling wine. For new followers and subscribers, a…
18 hrs ago
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Joe Fattorini
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Wine critics are like lavatory paper (a revisit)
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On marathons, wombat poo, and irregular verbs
It's monday. We all need cheering up. Here are five things vaguely related to wine that will cheer you up and make you sound impressive at dinner…
Apr 22
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Joe Fattorini
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On marathons, wombat poo, and irregular verbs
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Historians of the Future: Filippo Tommaso Marinetti, The Futurists and why you just grabbed that espresso, 1906
Imagine if you could change the way people drank wine. Perhaps more responsibly. Or more sustainably. An Italian fascist artist showed how you could.
Apr 19
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Joe Fattorini
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Historians of the Future: Filippo Tommaso Marinetti, The Futurists and why you just grabbed that espresso, 1906
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The sordid topic of coin
We get to the subject of Price - the second of the 4P's - in the wine marketing masterclass. We also have some good fortune.
Apr 17
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Joe Fattorini
8
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The sordid topic of coin
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Claim your free one-to-one chat with Joe
One of the benefits of being a paid subscriber is you get to ask me all sorts of questions. Just you and me, one-to-one. And here are a cluster of dates…
Apr 16
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Joe Fattorini
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Claim your free one-to-one chat with Joe
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Five eclipsed wine things
Last week people drank wine in the dark (for four minutes). Here are five lunar wine things
Apr 15
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Joe Fattorini
6
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Five eclipsed wine things
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The most desirable wines have a dress code
There's an easy way to spot the world's most desirable wines. They come with their own dress code. This matters more than we think.
Apr 7
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Joe Fattorini
8
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The most desirable wines have a dress code
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Online Wine Club tonight
45 minutes of wine chat this evening on Zoom - join in
Apr 7
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Joe Fattorini
3
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Online Wine Club tonight
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On Decanting
There are several reasons for decanting. But broadly think of it as "wine foreplay"
Apr 5
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Joe Fattorini
10
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On Decanting
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A wine is a many splendored thing
Read, listen, and taste with me this sunday - free to ALL subscribers
Apr 3
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Joe Fattorini
13
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A wine is a many splendored thing
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Five quick wine things for a bank holiday
Things to drink, read, be cross about, laugh about, and - frankly - wish you'd never seen. Happy Easter Monday.
Apr 1
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Joe Fattorini
10
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Five quick wine things for a bank holiday
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March 2024
Historians of the Future: John Elfreth Watkins
Why is Sherry never the next big thing? I have come up with the world's longest answer. This is part one and free to read.
Mar 29
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Joe Fattorini
5
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Historians of the Future: John Elfreth Watkins
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